Hyderabad: OneBasket, based on the agritech company in Hyderabad, which addresses the supply and demand gap in the non-perishable segment, will launch a $ 5 million round of Seed A funding 

This Hyderabad-based agritech startup enables farmers to directly reach consumers by standardising supply chains

Moreover Organic, Desi is here!

Hyderabad-based agri-tech start-up, OneBasket, which is addressing the supply-demand gap in the non-perishables segment is creating Win-Win situation for Farmers and Consumers alike.

Now, more than ever, people have become increasingly conscious of what they eat. According to Ernst and Young, the organic food market is in a dilemma. Organic food is healthy but comes with its own challenges for the farmers. 

Mr Madhusudan Reddy Salla- Founder of OneBasket said “Today 95% of the farm produce available in the market are cultivated with commercial seeds that are mostly genetically modified for better resistance to pests and higher yield.Most of the organic labelled products available also use genetically modified seeds. Since “Organic” has become very popular.”

According to market research, the company's Agri produce made from desi seeds is most popular in the southern part of India. Desi seeds are also known as hybrid seeds because they are not genetically modified and are thought to be superior to organic seeds

"We are excited to enter these markets ahead of the scheduled time. With an overwhelming response to our platform, we are glad to bring the much-needed difference in the agriculture sector in India," said Madhusudan Reddy, founder, OneBasket.

Now, more than ever, people have become increasingly conscious of what they eat. According to Ernst and Young, the organic food market is in a dilemma. Organic food is healthy but comes with its own challenges for the farmers. For instance, it is difficult to grow, it is labour intensive., takes longer time to mature and generates lesser yield.

This Hyderabad-based agritech startup enables farmers to directly reach consumers by standardising supply chains

In a short span of one and half year, Onebasket has become a bridge between farmers and consumers, where the farmers that are on the platform are directly receiving orders from the consumers. The full-stack agritech startup ensures the traceability and standardisation of agri products. It was started by serial entrepreneurs, Madhusudan Reddy and Narsi Reddy Posham in 2019. Since then it has surpassed $1 million in revenue.